Founded in 1998 in Los Angeles, California, United States by Jared Leto and his brother, Shannon, 30 Seconds to Mars initially began as a small family project. Matt Wachter later joined the band as bassist and keyboard player. After working with a number of guitarists (including Kevin Drake and Solon Bixler), the band auditioned Tomo Miličević to complete the band’s official roster. After Wachter’s departure from the band in 2006, the Leto brothers and Miličević continue on as a trio with additional touring members, including Tim Kelleher on bass.
Band’s Logo
The band’s phoenix logo.The band’s phoenix logo (which the band named “Mithra”) bears the phrase “Provehito in Altum”, the band’s motto, roughly translated from Latin as “Launch forth into the deep”, but a more stylized version would be “Rocket in(to) High(ness)” or “March The Skies”. The logo was primarily used for promotion of the band’s debut, whereas for A Beautiful Lie, the new Trinity logo was created consisting of three skulls, along with the band’s name and motto. For This Is War, the band has adopted the alchemical symbol for air, continuing on the sky/air theme.
The Echelon
The Echelon is a publicity street team for the band 30 Seconds to Mars, which helps in bringing friends to the shows, phoning local radio stations to request the band’s songs, putting up posters, posting to band forums or related bulletin boards online, voting for the band in official award nominations and maintaining magazines or websites dedicated to the band. It is also the name of one of their songs in the album 30 Seconds to Mars.
